Father’s Day: Big Spending on Dad

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Posted: June 18, 2021 at 10:38 am

According to the National Retail Federation (NRF), we’re going all out for dad this year. Americans are going to spend a record $20.1 billion this year — that’s up from last year’s record-breaking $17 billion.

The NRF’s survey found that we plan to spend an average of $174 on gifts for dad – $26 more than last year. 35 – to 44-year-olds will be spending even more – an average of $259 on gifts — $49 more than last year.

What are we spending all that money on?

  • Greeting cards – 59%
  • Clothing – 49%
  • Special outing – 46%
  • Gift cards – 45%
  • Personal care – 28%
  • Books/music – 26%
  • Electronics – 25%
  • Home improvement/gardening tools – 24%
  • Tools/appliances – 24%
  • Sporting goods – 22%